Velotio Technologies is a product engineering company working with innovative startups and enterprises. We have provided core product development for 110+ startups across the globe building products in the cloud-native, data engineering, B2B SaaS & Machine Learning space. Our team of 175+ elite software engineers solve hard technical problems while transforming customer ideas into successful products.
We are looking for a Senior Content Writer / Marketer to lead our content initiatives. You will work closely with C-level management & Director of Marketing on content strategy, messaging and execution. We offer a competitive salary with best-in-class incentive structure and opportunities for future growth.
Desired Experience & Qualifications:
- A strong background in content writing with 5+ years’ experience, ideally for B2B audience.
- Previous experience working within the IT/tech industry – especially product engineering & IT services or SaaS startups.
- Previous experience targeting US startups and enterprises.
- A track record of organized, strategic thinking that results in content that tells a brand story, meets and exceeds the prospect's needs.
- Understanding target persona's behavior and implementing this knowledge into campaigns.
- We are looking for someone entrepreneurial and creative with ability to lead initiatives independently.
- Native-level English speaker with creative writing skills & impeccable grammar.
- Social media expertise and brand building focus.
- Enthusiasm, good attitude & fanatical attention to detail.
- Bachelor's degree or equivalent years of experience in Journalism, Marketing, Creative Writing, English, or related field preferred
- Lead authoring of new website pages, case studies, white papers & other sales enablement content. Help shape and express stories of our work, and curate a portfolio of content that represents the range of our work, people, capabilities and impact.
- Creating persona-driven content for different stages of the buying cycle to attract more relevant traffic and to expand our subscriber base.
- Creating awareness/excitement about our services and collecting leads by producing all types of content -- ebooks, whitepapers, blog posts, and case studies. The topics will primarily be related to offshore software development.
- Community building and driving engagement for our brand through social media and blog comments
- Content & various marketing strategies for hiring and internal brand building.
- Writing direct response copy for our landing pages to attract more leads into the marketing funnel
- Reaching out to industry influencers/experts for interviews
- Ensure SEO best practices are consistently utilized and implemented.
- We have an autonomous and empowered work culture encouraging individuals to take ownership and grow quickly.
- Flat hierarchy with fast decision making and a startup-oriented “get things done” culture.
- A strong, fun & positive environment with regular celebrations of our success. We pride ourselves in creating an inclusive, diverse & authentic environment.
- We want to hire smart, curious and ambitious folks so please reach out even if you do not have all of the requisite experience. We are looking for writers & marketers with the potential to grow!
We want to hire smart, curious and ambitious folks so please reach out even if you do not have all of the requisite experience. We are looking for writers & marketers with the potential to grow!